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Local Flooring Retailer in Beulah

About Us

Flooring experts at Classic Interiors & Design

Who We Are

We are a family owned flooring and interior design company that has been providing superior products, services and installations to Northern Michigan since 1974.

Our Sales Staff has a combined 100+ years of experience in the flooring business and our Installation Crews have over 100 combined years of experience installing quality flooring..

Your satisfaction is our goal here at Classic Interiors & Design. We are not a big corporation who does not know your name, we are part of your community.  We sincerely care that your experience with us and the final outcome of your project is pleasant and gratifying.

Our Services Include:


  • Installation of all Flooring Products
  • Carpet Binding on new carpet purchased through us
  • In-Home Flooring & Window Treatment estimates if products are selected at our store.
  • Delivery of Purchased Products
  • Warehouse Specials on luxury vinyl plank and carpet remnants

Frequently Asked Questions

Still Have Questions?

If you cannot find the answer to your question in our FAQs, you can always contact us. We will answer you shortly!

In addition to personal preference on the look and feel of your floor, there are many factors to take into account. Every space may have different requirements for functionality. For example, things like underlay, wear, heat and waterproof requirements, and transitions to other flooring are just some of the things that are important in choosing the right floor for you. Our experts are happy to guide you in understanding and recommending the best way forward. Give us a call today!

Selecting the right floor can feel overwhelming with so many options and considerations. Our staff are experts on this subject and always excited to help you get started on this journey!

From carpet to hardwood, engineered flooring, and more, there are many options to choose from. The decision should consider the function of the space, as well as the look you want, and we are here to guide you through the process of choosing the right floor for your space. Call us today so that we can help!

Customer Testimonials

The employees at Classic Interiors are fantastic. They have a great showroom with lots of options. The installers were professional and very pleasant to work with. Highly recommended!

Ron Randall

★★★★★

After buying a bed at a big box store in Traverse city and being lied to about them taking the old bed and being charged for delivery I was wary about buying a recliner and needing the old one gone. Being a Benzie county resident for 20 plus years I thought Classic interiors only sold new flooring, upon seeing pictures online of furniture I decided to check them out. Entering their store I immediately encountered the small town atmosphere.

I quickly realized that this was a quality furniture store! When they assured me that removing the old recliner was routine I believed them! They thought that delivery make take a week or so qnd I was ok with that.

They called me later that afternoon and was able to deliver by 6 p.m.!

Such a great experience with Classic interiors in Beulah and I highly recommend this store. I would definitely purchase from them again!!

Bennet David

★★★★★

I send customers here all the time. Employees are helpful and knowledgeable. Great staff with lots of options to choose from!

Amber Rosinski

★★★★★

Really nice people here. We've bought all our mattresses and flooring from here.

Samantha Wicoff

★★★★★

Dennis and his staff go above and beyond to deliver the best service. Friendly and professional!

Michell Hill

★★★★★

Very nice furniture store hidden in Beulah. Very friendly staff and a huge amount on inventory for a small town store.

Aaron Blattner

★★★★★

Coooooolest place!!!So friendly.

Miranda Johnson

★★★★★

It was amazing customer service!!

Denise Kerridge

★★★★★

Jarred was very knowledgeable and helpful

Kim Marton

★★★★★

Had a great experience, greatly recommend working with Classic Interiors & Design.

Ken Keillor II

★★★★★